{"title":"Beauty of Joseon","description":"\u003cp\u003eHanbang-inspired Korean skincare from \u003cstrong\u003eBeauty of Joseon\u003c\/strong\u003e — gentle rice, ginseng and propolis formulas rooted in traditional Joseon-era beauty rituals. Shop the cult Relief Sun sunscreens, Glow Serum and rice milk toners at Mi \u0026amp; Glow, your UK K-beauty destination.\u003c\/p\u003e","products":[{"product_id":"beauty-of-joseon-relief-sun-rice-probiotics-sunscreen-spf50","title":"Beauty of Joseon Relief Sun: Rice + Probiotics SPF50+ PA++++ 50ml","description":"\u003cp\u003e\u003cstrong\u003eBeauty of Joseon Relief Sun: Rice + Probiotics\u003c\/strong\u003e is the cult Korean sunscreen that broke the internet — and for good reason. This lightweight daily sunscreen delivers \u003cstrong\u003eSPF50+ PA++++\u003c\/strong\u003e broad-spectrum protection in a silky, serum-like finish that sinks in without white cast, pilling or greasiness.\u003c\/p\u003e\n\u003ch3\u003eWhy you'll love this Korean sunscreen\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSPF50+ PA++++\u003c\/strong\u003e — high broad-spectrum defence against UVA and UVB\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRice extract\u003c\/strong\u003e — nourishes and lends a soft, natural glow\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProbiotics\u003c\/strong\u003e — comfort for stressed, sensitive skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInvisible finish\u003c\/strong\u003e — no white cast, layers beautifully under makeup\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eHanbang-inspired skincare rooted in Joseon-era beauty rituals. Suitable for all skin types, including dry and sensitive. 50ml.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cp\u003eApply generously as the last step of your morning routine — roughly two finger-lengths for the face and neck — to achieve the stated SPF protection. Reapply at least every 2 hours, and more often after swimming, sweating or towel-drying. Sunscreen is only one part of sun safety: limit time in the midday sun and cover up where you can. Patch test before first use and avoid direct contact with the eyes. If irritation, redness or discomfort occurs, stop using the product — and if it persists, consult a doctor or dermatologist. Keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"50ml","offer_id":63930874593657,"sku":"BOJ-RSRP-50","price":15.62,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-relief-sun-rice-probiotics-spf50.webp?v=1783694240"},{"product_id":"beauty-of-joseon-green-plum-refreshing-cleanser","title":"Beauty of Joseon Green Plum Refreshing Cleanser 100ml","description":"\u003cp\u003eThe \u003cstrong\u003eBeauty of Joseon Green Plum Refreshing Cleanser\u003c\/strong\u003e is a \u003cstrong\u003elow-pH Korean gel cleanser\u003c\/strong\u003e with a bouncy, jelly-like texture that lifts away impurities without leaving skin tight or dry. 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If irritation, redness or discomfort occurs, stop using the product — and if it persists, consult a doctor or dermatologist. Store away from direct sunlight and keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"100ml","offer_id":63988244054393,"sku":"BOJ-GPC-100","price":10.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-green-plum-refreshing-cleanser.webp?v=1784217549"},{"product_id":"beauty-of-joseon-glow-replenishing-rice-milk-toner","title":"Beauty of Joseon Glow Replenishing Rice Milk Toner 150ml","description":"\u003cp\u003eThe \u003cstrong\u003eBeauty of Joseon Glow Replenishing Rice Milk Toner\u003c\/strong\u003e is a cult \u003cstrong\u003eKorean rice toner\u003c\/strong\u003e that gently exfoliates and hydrates in one step. 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Patch test on a small area before first use and avoid direct contact with the eyes. Introduce gradually if you already use other exfoliants, and wear SPF daily. If irritation, redness or discomfort occurs, stop using the product — and if it persists, consult a doctor or dermatologist. Keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"150ml","offer_id":63993168265593,"sku":"BOJ-GRRMT-150","price":19.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-glow-replenishing-rice-milk-toner.webp?v=1784275852"},{"product_id":"beauty-of-joseon-glow-deep-serum-rice-alpha-arbutin","title":"Beauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin 30ml","description":"\u003cp\u003eThe \u003cstrong\u003eBeauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin\u003c\/strong\u003e is a cult \u003cstrong\u003eKorean brightening serum\u003c\/strong\u003e for dull, uneven skin. 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Wear SPF every morning to help protect against further dark spots. If irritation, redness or discomfort occurs, stop using the product — and if it persists, consult a doctor or dermatologist. Keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"30ml","offer_id":63993200050553,"sku":"BOJ-GDS-30","price":15.33,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-glow-deep-serum-rice-alpha-arbutin.webp?v=1784276562"},{"product_id":"beauty-of-joseon-glow-serum-propolis-niacinamide","title":"Beauty of Joseon Glow Serum: Propolis + Niacinamide 30ml","description":"\u003cp\u003eThe \u003cstrong\u003eBeauty of Joseon Glow Serum: Propolis + Niacinamide\u003c\/strong\u003e is a cult \u003cstrong\u003eKorean glow serum\u003c\/strong\u003e that nourishes and brightens in one step. Rich in \u003cstrong\u003epropolis extract\u003c\/strong\u003e and \u003cstrong\u003eniacinamide\u003c\/strong\u003e, this honey-like serum comforts blemish-prone skin, refines the look of pores and leaves a glossy, healthy-looking glow.\u003c\/p\u003e\n\u003ch3\u003eWhy you'll love this propolis serum\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePropolis extract\u003c\/strong\u003e — nourishing and comforting for stressed, blemish-prone skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNiacinamide\u003c\/strong\u003e — brightens dullness and refines the look of pores\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGlossy glow\u003c\/strong\u003e — a honey-textured serum that leaves skin luminous\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHanbang heritage\u003c\/strong\u003e — rooted in traditional Joseon-era beauty rituals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eFor \u003cstrong\u003edull, dry and blemish-prone skin\u003c\/strong\u003e — suits all skin types. 30ml.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cp\u003eContains propolis (a bee-derived ingredient) — avoid if you have a bee or propolis allergy. Patch test on a small area before first use and avoid direct contact with the eyes. If irritation, redness or discomfort occurs, stop using the product — and if it persists, consult a doctor or dermatologist. Keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"30ml","offer_id":63993202246009,"sku":"BOJ-GSP-30","price":13.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-glow-serum-propolis-niacinamide.webp?v=1784276628"},{"product_id":"beauty-of-joseon-relief-sun-aqua-fresh-rice-b5","title":"Beauty of Joseon Relief Sun: Aqua-Fresh Rice + B5 SPF50+ PA++++ 50ml","description":"\u003cp\u003eThe \u003cstrong\u003eBeauty of Joseon Relief Sun: Aqua-Fresh\u003c\/strong\u003e is the lighter, fresher sibling of the cult Relief Sun — a \u003cstrong\u003eKorean sunscreen\u003c\/strong\u003e with \u003cstrong\u003eSPF50+ PA++++\u003c\/strong\u003e in a watery, aqua-gel finish. Built on nourishing \u003cstrong\u003erice\u003c\/strong\u003e and soothing \u003cstrong\u003evitamin B5 (panthenol)\u003c\/strong\u003e, it sinks in fast with no white cast and no greasy weight, making it ideal for warmer days and oilier skin.\u003c\/p\u003e\n\u003ch3\u003eWhy you'll love this aqua sunscreen\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSPF50+ PA++++\u003c\/strong\u003e — high broad-spectrum defence against UVA and UVB\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAqua-fresh finish\u003c\/strong\u003e — watery and weightless, perfect for oily or combination skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRice extract\u003c\/strong\u003e — nourishes for a soft, healthy look\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVitamin B5\u003c\/strong\u003e — soothes and comforts stressed skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eDaily sun protection for \u003cstrong\u003eall skin types\u003c\/strong\u003e — especially oily and combination skin. 50ml.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cp\u003eApply generously as the last step of your morning routine — roughly two finger-lengths for the face and neck — to achieve the stated SPF protection. Reapply at least every 2 hours, and more often after swimming, sweating or towel-drying. Sunscreen is only one part of sun safety: limit time in the midday sun and cover up where you can. Patch test before first use and avoid direct contact with the eyes. If irritation, redness or discomfort occurs, stop using the product — and if it persists, consult a doctor or dermatologist. Keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"50ml","offer_id":63995213447545,"sku":"BOJ-RSAF-50","price":15.18,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-relief-sun-aqua-fresh-rice-b5.webp?v=1784288168"},{"product_id":"beauty-of-joseon-ground-rice-honey-glow-mask","title":"Beauty of Joseon Ground Rice and Honey Glow Mask","description":"\u003cp\u003eThe \u003cstrong\u003eBeauty of Joseon Ground Rice and Honey Glow Mask\u003c\/strong\u003e is a \u003cstrong\u003eKorean wash-off mask\u003c\/strong\u003e rooted in traditional hanbang beauty. 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Contains gently polishing rice particles — apply with a light hand and never scrub aggressively. Patch test before first use and avoid direct contact with the eyes. Do not use on broken, irritated or sunburnt skin, and avoid on the same day as strong acids or retinoids. Contains honey (a bee-derived ingredient) — avoid if you have a bee allergy. If irritation, redness or discomfort occurs, rinse off immediately and stop using the product. If it persists, consult a doctor or dermatologist. Keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Full size","offer_id":63995247362425,"sku":"BOJ-GRHM-1","price":14.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-ground-rice-honey-glow-mask.webp?v=1784288709"},{"product_id":"beauty-of-joseon-dynasty-cream","title":"Beauty of Joseon Dynasty Cream 50ml","description":"\u003cp\u003eThe \u003cstrong\u003eBeauty of Joseon Dynasty Cream\u003c\/strong\u003e is a rich yet weightless \u003cstrong\u003eKorean moisturiser\u003c\/strong\u003e inspired by traditional hanbang beauty. 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If irritation, redness or discomfort occurs, stop using the product — and if it persists, consult a doctor or dermatologist. Store away from direct sunlight and keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"50ml","offer_id":63995323744633,"sku":"BOJ-DC-50","price":19.91,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-dynasty-cream.webp?v=1784289561"},{"product_id":"beauty-of-joseon-revive-eye-serum-ginseng-retinal","title":"Beauty of Joseon Revive Eye Serum: Ginseng + Retinal 30ml","description":"\u003cp\u003eThe \u003cstrong\u003eBeauty of Joseon Revive Eye Serum: Ginseng + Retinal\u003c\/strong\u003e is a \u003cstrong\u003eKorean eye serum\u003c\/strong\u003e that targets fine lines and tired-looking eyes. Pairing hanbang \u003cstrong\u003eginseng\u003c\/strong\u003e with gentle \u003cstrong\u003eretinal\u003c\/strong\u003e, it firms and smooths the delicate eye area while nourishing — and the generous 30ml tube means you can use it across the whole face too.\u003c\/p\u003e\n\u003ch3\u003eWhy you'll love this eye serum\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRetinal\u003c\/strong\u003e — an advanced form of vitamin A that targets fine lines\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGinseng\u003c\/strong\u003e — a hanbang classic for revitalised, energised-looking skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFirms \u0026amp; smooths\u003c\/strong\u003e — helps soften the look of crow's feet\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGenerous 30ml\u003c\/strong\u003e — enough for eyes, and the face too\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eFor \u003cstrong\u003efine lines, dullness and tired-looking eyes\u003c\/strong\u003e. 30ml.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cp\u003eContains retinal, a retinoid (vitamin A). \u003cstrong\u003eNot recommended during pregnancy or while breastfeeding\u003c\/strong\u003e — please speak to your doctor first. Always patch test before first use. Apply around the orbital bone only — never on the eyelid or lash line, and avoid direct contact with the eyes. Use in the evening, starting 2–3 nights a week and building up gradually, and wear SPF every morning as retinoids increase sun sensitivity. If irritation, redness, stinging or flaking occurs, stop using the product. If it persists or worsens, consult a doctor or dermatologist. Keep out of reach of children.\u003c\/p\u003e\n\u003cp\u003eBuy authentic \u003cstrong\u003eBeauty of Joseon Korean skincare in the UK\u003c\/strong\u003e — shipped fast from Mi \u0026amp; Glow, your K-beauty destination.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"30ml","offer_id":63995334230393,"sku":"BOJ-RES-30","price":16.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/8048\/0633\/files\/beauty-of-joseon-revive-eye-serum-ginseng-retinal.webp?v=1784289724"}],"url":"https:\/\/www.miandglow.co.uk\/collections\/beauty-of-joseon.oembed","provider":"Mi \u0026 Glow","version":"1.0","type":"link"}